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Information may make the purchasing process appear to be simple and convenient, which can entice customers to travel to the store to finalize a purchase. Essentially, try to keep in mind that Google no longer works by trying to match the search terms exactly in your content. You can see …

In other words, Google has to be able to visit the URL and look at the page content to start to understand what that page is about. Back when Google used keywords almost exclusively, optimizing your title tags was a glorified method of keyword stuffing. A simple search on Bing …

The topic of SEO is one of my passions. Really want people to read your articles? Use numbers in your headlines! In an earlier section, we stated the following: 40-47% of internet users expect pages to load in 2-3 second, if it takes longer, they will bounce off. Does anyone …

Review competitive lists and other pertinent industry sources. Sure, search engines are getting better at understanding context and ranking content without heavy-handed keyword targeting. However, they still need help understanding what your content is about. Off-Page SEO is made up of everything away from your site that you technically can't …

There are numerous different tactics that you can use, however these can be split into two categories: the ethical 'white hat' SEO strategies and the unethical 'black hat' SEO techniques. Page descriptions are displayed in search results and when pages are shared on social media so good descriptions can help …